From boo'd up to banking a million.
2018 is certainly treating 23-year-old Ella Mai very well. The R&B songstress, signed to 10 Summers/Interscope Records, dropped the infectious R&B banger "Boo'd Up" on her Ready EP in February 2017, and now it's taken off. As of Thursday (June 21), the National Recording Industry of America (RIAA) has certified "Boo'd Up" platinum, recognizing 1 million equivalent song units earned in the U.S.
One equivalent song unit, as recognized by the RIAA, is equal to: one digital song sale, or 150 on-demand audio and/or video streams. The RIAA revamped its Gold & Platinum Awards Program on Feb. 1, 2016, growing from a pure sales certification process to one that includes tracks and streams.